The best way to learn digital marketing in 2021

Learn everything you can, anytime you can, from anyone you can – there will always come a time when you will be grateful you did.

Sarah Caldwell

You should not believe what you see on social media about digital marketing. It is not as easy as people claim.

Digital marketing encompasses all of its niches in one integrated process…

Niches of digital marketing-

  • Social media marketing
  • Facebook Ads
  • Marketing Automation
  • Content Writing
  • Web Design
  • SEO
  • Lead Generation
  • Email marketing
  • Ecommerce
  • Sales Funnel
  • Podcasting
  • And many others…..

If you want to succeed in digital marketing, you need to learn and master all these things right???
Partially YES & Partially NO

You just need sound knowledge & experience of everything to master & specialize in one area within digital marketing. You will attain your goals if you learn & practice both.

Personally, I have gone through all these phases and am now going to relay my learnings and experiences here for you. Click here to read my story. clicking here.

To learn the most comprehensive and effective way to learn digital marketing in 2021, here is a step-by-step guide

The entire process can be divided into four steps –

  1. Search/Observe/Research phase-what are the things happening right now and what is the future?
  2. Learning the things/skills
  3. Apply your learnings
  4. Sharing your learning to master it

As you can see, you can use this method to learn anything of your choice…but on this blog post, we are going to apply this method to digital marketing.

1) Search/Observe/Research phase-what are the things happening right now and what is the future?

Successful stories are always the result of good research and observation.

  • Search for the people working in the industry that you want to enter.
  • Find trends in the industries.
  • Find the authorities & how they did it?
  • How this industry works(you will get more knowledge & Information after entering into this) some basic information.
  • Key players & their tribe.
  • Communities
  • Most important & on-demand skills in the industry.
  • And many other things.

Think about the future and make decisions accordingly.

2) Learning things-

We can now access a world of learning thanks to the Internet. Today, the internet allows you to learn anything from anyone.

During the beginning phase of your digital marketing career, learning is extremely important…there are many things to learn in digital marketing, and even after mastering a certain topic, there is more to learn every day.

You can learn from YouTube, the World’s Best University, as well as courses created by industry professionals…

Here are some recommended courses and YouTube Channels for learning digital marketing:

You will learn almost everything about digital marketing, strategies, tools, affiliate marketing, SEO, and Facebook Paid Ads.

Join Digital marketing communities & Groups.

How to find your best suitable niche?

Finding the right niche from the very beginning is not necessary or important.

On your journey/process, you will find the best niche for you.

However, the best way to pinpoint your niche is to try your hands on as many things as you can. When you try things out yourself, you are likely to find something that interests you, one that you are passionate about, & you are likely to succeed.

If you take them seriously, the steps below will definitely help you unravel the mystery.

3) Applying your learnings-

Learning the things alone does not guarantee success in digital marketing, you must apply them.

Your knowledge and learnings should be applied to real-world situations.

The step I’m going to share now is the most important and crucial for you….

How you will apply your digital marketing learning in the real world?

“By Starting Your Own Blog”

starting your own blog is the best way to learn/apply digital marketing in the real world.
Skills you will learn if you will start your own blog…

  • Web Designing by building your blog-WordPress
  • SEO
  • Content Creation & Marketing
  • Basic graphics
  • traffic Generation
  • Analytics
  • Email marketing
  • Paid Ads
  • Almost Everything you will execute

How cool is that….?

Next step: Sharing your learning to master it-

This step will definitely help you define your niche & this step will make you an authority in your domain….

The Best Way to Learn is to Teach

Now that you have your own blog, and some knowledge of digital marketing, you can start sharing your own experiences…

Post articles on your blog about what you know and what you’ve learned.

Start making YouTube Video/Instagram Reels/Posts…

Share your all learnings with people and people will know you because of your blog…and this will be your profitable niche.

I guarantee you, once you begin writing, you will be inundated with opportunities.

After posting the number of articles launch eBooks containing all of them in one.

Start consulting people & teach them.

Let me know if you can do this, “Yes, I’ll do it”,

Contact me by email at: [email protected] for any assistance you need.

Up to then, we will cover more in our upcoming articles…

Stay safe and have a great day

Palak Kotak.

Palak Kotak
Palak Kotak

Palak is a Growth Marketer by profession who is an early stage startup enthusiast.

Share this article:
Share on facebook
Share on twitter
Share on linkedin
Share on telegram
Share on whatsapp